Dreams Do Come True at the Met Gala. Join us to delve into the most talked-about looks that stole the hearts on social at the 2024 Met Gala!

The first Monday of May brought us another unforgettable fashion extravaganza – the Met Gala 2024! This year’s theme, “Sleeping Beauties: Reawakening Fashion,” inspired a spectacular display of creativity on the red carpet. From floral fantasies to futuristic interpretations, celebrities embraced the challenge with dazzling results. But with every Met Gala comes the social media storm, where fans become judges. So, which looks truly blossomed online? Join us as we delve into the most talked-about red-carpet moments that stole the hearts of the internet at the 2024 Met Gala!

Discover the Most Visible Brands at the Met Gala 2024

Discover the Top Attendees at the Met Gala 2024

@arianagrande: $20.5M EMV
@kendalljenner: $11.6M EMV
@yong.lixx: $10.4M EMV
@aliaabhatt: $7.7M EMV
@kimkardashian: $5.7M EMV
@sabrinacarpenter: $5.5M EMV
@kyliejenner: $5.3M EMV
@gigihadid: $4.7M EMV
@madelyncline: $4.7M EMV
@sydney_sweeney: $4.4M EMV
@jlo: $3.7M EMV
@dualipa: $3.5M EMV
@lewishamilton: $2.7M EMV
@jennierubyjane: $2.4M EMV
@shakira: $2.3M EMV
@realstraykids: $2.2M EMV
@laufey: $1.8M EMV

@lenamhafouf: $1.8M EMV
@chrishemsworth: $1.7M EMV
@iamcardib: $1.6M EMV
@camila_cabello: $1.5M EMV
@dojacat: $1.5M EMV
@rosalia.vt: $1.5M EMV
@cynthiaerivo: $1.4M EMV
@teddysphotos: $1.3M EMV
@tyla: $1.2M EMV
@nickiminaj: $1.1M EMV
@emmachamberlain: $1.1M EMV
@nicholasgalitzine: $1M EMV
@lilyjamesofficial: $954K EMV
@teyanataylor: $870K EMV
@phoebedynevor: $855K EMV
@sarahjessicaparker: $731K EMV
@keke: $707K EMV
@troyesivan: $688K EMV
@lala: $644K EMV
@brunamarquezine: $641K EMV
@emrata: $624K EMV

This study is based on the analysis of 198 attendees at Met Gala 2024 who have tagged a participating brand’s Instagram account in-post from May 6th to 8th.

The influencers presented in this study have been identified thanks to Lefty’s proprietary algorithms, which identify and attribute content to a brand based on @ mentions.

If an influencer does not directly mention a brand using a specific hashtag (ex. #metgala) or by tagging the brand’s account in-caption or in-post (ex. @brandofficial), Lefty will not be able to retrieve the post and will not count it towards the brand’s total performance.

This study analyses Instagram Posts, Videos, Carousels and Instagram Stories.

Collaborative posts between accounts are only attributed to the account that initiated the collaboration.

Lefty defines Earned Media Value (EMV) as the equivalent ad spend of the impressions gained. The EMV is calculated by estimating the number of impressions of each publication and associating a CPM of $100, equivalent to $1 per engagement.

Please note this ranking is dynamic and may change as Kols share new content or existing content receives more engagement. Lefty tracked data for this ranking between May 6th and 8th, 2024, and retrieved it from the Lefty platform at 9:00 AM (CEST).