Joyner Lucas speaks out: Record Labels are Deceptive! Promised Collaborations with Cardi, Ed, and Bruno
Joyner Lucas is reflecting on his time with a major record label, expressing deep regret over what he describes as a string of broken promises.
During a conversation on Math Hoffa’s “My Expert Opinion,” Joyner and his longtime manager and business partner Drew revisited the period when they were courted by Atlantic Records before signing in 2016.
They recounted enduring lengthy delays in receiving payments, likening the process to money falling slowly like confetti – hardly cause for celebration.
Although Joyner was initially thrilled to sign with Atlantic, he released only one project with the label before parting ways a few years later.
Describing Atlantic’s recruitment as a deceptive tactic, Joyner and Drew allege that the label utilized manipulative strategies to persuade them into signing the contract.
According to Joyner, Atlantic executives promised easy access to some of the label’s biggest stars, including Cardi B, Ed Sheeran, and Bruno Mars, for collaborations. However, these promises never materialized.
Throughout his career, Joyner has collaborated with prominent artists such as Eminem, J. Cole, and Chris Brown. Despite his success, none of these artists are signed to Atlantic.
Meek Mill, who collaborated with Joyner in 2018 and was also signed to Atlantic, has since made it a priority to advocate for improved record deals. This raises questions about why aspiring artists continue to sign with major labels despite numerous accounts of unfavorable experiences.