By then, it had dawned on those interested in such weighty matters that the entertaining brother of Travis (Swift) Kelce would be entering the NFL’s TV marketplace at the same time as the enigmatic Bill Belichick, who only added to his mystique when no NFL owner would hire The Genius during their 2024 coaching searches.

Those who are bullish on Jason Kelce now believe his presence, and the prospect of multiple outlets having interest in him, will adversely impact Belichick’s TV opportunities (if the former Pats coach even wants to get into the broadcasting business) and squeeze him out of the market.

That particular notion is dubious. There’s plenty of room for both Jason Kelce and Belichick. After all, they bring two distinctly different personalities and skill sets to the microphone. One will not cancel the other out.

By then, it had dawned on those interested in such weighty matters that the entertaining brother of Travis (Swift) Kelce would be entering the NFL’s TV marketplace at the same time as the enigmatic Bill Belichick, who only added to his mystique when no NFL owner would hire The Genius during their 2024 coaching searches.

Those who are bullish on Jason Kelce now believe his presence, and the prospect of multiple outlets having interest in him, will adversely impact Belichick’s TV opportunities (if the former Pats coach even wants to get into the broadcasting business) and squeeze him out of the market.

That particular notion is dubious. There’s plenty of room for both Jason Kelce and Belichick. After all, they bring two distinctly different personalities and skill sets to the microphone. One will not cancel the other out.

Kelce is blessed with a Maddenesque persona. When you chip away at all the angles he’s delivered on the “New Heights” podcast, and in other media moments, his love of the game runneth over. Football, and the NFL life, are his oxygen. The same stuff John Madden breathed. Kelce is everyman. He’s unpredictable, irreverent and easy to identify with.

Belichick is more complicated. It’s reported as a given that he will be back in coaching in 2025. While he’s never talked about it publicly, it has also been speculated that working in a booth (either two-person or three) would not appeal to him.