Donna became a household name after her son Travis started dating Taylor Swift in September

Other agreements reportedly in the works include a deal with Hershey that will pay her $1m a year and an extension of her current contract with Ziploc. Donna signed a $300,000 agreement with the latter for the Super Bowl in February – the proposed extension will rake in $2m in two years.

Shoe brand Sketchers is also interested in hiring Donna as an ambassador on a three-year, $3.6m deal.

With all the stardom surrounding her now finding its way to her day-to-day, Donna appears unphased by the limelight. The insider told The US Sun that she’s ‘naturally a target for big brands because she represents family values, by being a loving and caring mother.’

“She’s always smiling, thinking of others, and has two sons who are NFL stars with excellent reputations,” the source added.

“It’s a perfect combo.”