Why does Madonna surpass Taylor Swift in leading tour revenue despite the ‘Eras ​​Tour’ exploding globally?

According to a mid-year report from Pollstar, Madonna is currently the artist with the highest global touring revenue in 2024 thanks to the success of her “Celebration Tour”. With an average ticket price of 208.85 USD, the Queen of Pop sold 13,378 tickets and earned about 2,794,007 USD per performance. To date, Madonna has completed 34 nights out of a total of 65 scheduled concerts, selling a total of 856,247 tickets.

Following closely behind Madonna is Bad Bunny with 174.6 million USD in revenue from “Most Wanted Tour”, Luis Miguel ranked third with 169.4 million USD, the band U2 ranked fourth when bringing in 135 million USD and Karol G “locked” ” Top 5 with 111 million USD. Top 10 respectively named Bruno Mars (102 million USD), Coldplay (100 million USD), Seventeen (74 million USD), Eagles (69 million USD) and Nicki Minaj (66 million USD) .

Notably, the name Taylor Swift does not appear on the list at all, even though “The Eras Tour” was previously reported as the highest-grossing tour of all time, and was also the first tour to surpass the threshold. 1 billion USD. Explaining this, Pollstar said they compiled the results based on data submitted by artists. However, Taylor Swift’s side did not provide specific numbers, leading to the female singer’s absence.

On the other hand, Taylor Swift’s “The Eras Tour” has just arrived in London (UK) with 3 shows. Recently, the female singer confirmed that the tour will end in December this year. “The Eras Tour” officially kicked off in March 2023 and has passed its 100th performance.

“For me, the 100th concert has a lot of special meaning. This concert is also the moment when I need to confirm that The Eras Tour will end in December this year. I feel a bit of relief in my heart. But thanks to you guys, thanks to the wonderful people here, my heart still feels like I’m in the early days of this concert series,” Taylor Swift shared.